A family of three radio stations, looking for an update. We wanted to keep all the well-loved details while creating a fresh design that looked as good on a web page as it did on a bumper sticker.
Still the Big Dawg, but with a clean and unified design.
The station’s original logo.
Classic and calm with a nod to the Appalachian mountain range that skirts the city.
The new FM logo.
The original logo from the AM station.